Coachella and Stagecoach: Superstars Take Over the Desert in April

This April, music and fame are filling Coachella Valley to the brim!  The Coachella Valley Music and Arts Festival (generally known simply as "Coachella") and Stagecoach ("California’s Country Music Festival") are two of the year’s biggest music events, and they take place over the last three weekends in April in the same location in Indio, California.  Every year, music fans and celebrities alike flock to Indio to hear some of the music industry’s biggest stars; in fact, so many acts perform that the festivals are split up into different stages, and fans must decide which simultaneous performances to attend.

Both events sold out within days online, with most festival-goers opting for three-day passes that let them catch all the bands from Friday through Sunday.  Coachella has been entertaining California with rock, hip hop, and pop music since 1999, when Beck, Morrissey, Moby, Rage Against the Machine, and Tool headlined the first annual festival over two days in October.  In 2007, the event expanded to Fridays too, and two years ago another weekend was added for the first time.  Stagecoach is still the smaller event, taking place over the last weekend of April and featuring lesser-known acts among the hit-makers.  It isn’t just limited to country; folk, roots rock and bluegrass are also represented.

Last year’s Coachella brought Blur, Phoenix, the Red Hot Chili Peppers, Wu-Tang Clan, Postal Service, Hot Chip, and Vampire Weekend to the desert, along with the usual influx of celebrity spectators and the paparazzi photographers who trail them. Everyone from young stars Robert Pattinson and Kristen Stewart and supermodel Alessandra Ambrosio, to veteran actors Danny DeVito and skateboarding legend Tony Hawk, took in bands during the hot two-week event. And they don’t just come for the music; last year, Clint Eastwood played carnival games at the Coachella Neon Carnival, while American Idol runner-up Katharine McPhee lounged on a giant, inflated swan in a swimming pool at a pool party. 

This year, Coachella takes place over six days between April 11 and April 20. Headliners Outkast, Muse and Arcade Fire will take the main stage Friday, April 11 & 18, Saturday, April 12 & 19, and Sunday, April 13 & 20, respectively.  Other big acts joining them include Ellie Goulding, Bastille, Lorde, Pharrell Williams, Fatboy Slim, Beck, Lana Del Ray, MGMT, Pet Shop Boys, Kid Cudi, Girl Talk, The Head and the Heart, and Neutral Milk Hotel.

Stagecoach picks up where Coachella left off, replacing the star-studded Coachella with a more low-key, down-home festival from April 25-27.  Country superstars Eric Church, Jason Aldean, and Luke Bryan will headline, accompanied by 55 other acts, including legendary acts such as Lynyrd Skynyrd, Don McLean, and Brenda Lee, in addition to newcomers like The Voice winner Danielle Bradbery.

Coachella and Stagecoach are big draws for corporate sponsors and press outlets, too; while music fans are sweating up a storm in the California desert, many companies take the opportunity to pass out branded water bottles, set up relaxation stations, or even sponsor entire stages. Luckily, springtime in Coachella Valley doesn’t get as brutal as the soaring summer temperatures that beat down on Bonnaroo in Tennessee and Lollapalooza in Chicago. 

If you already live the California desert life year-round, make sure you’re protecting your most important assets. To get a quote now, contact Desert Empire Insurance.  The Palm Desert, CA, agency offers home, auto, life, and business insurance throughout Coachella Valley and the surrounding area.